South Korea Launches Hallyu Visa To Attract Talent via K-Pop


Key Takeaways

  • South Korea introduced a visa for culture lovers to explore its entertainment industry and culture.
  • Applicants need a completed visa application, a recent passport photo, an original passport, and a Visa Issuance Number.
  • Allows a stay of up to six months, extendable by 18 months, offering access to language classes and cultural activities.
  • The announcement sparks excitement among K-pop, K-beauty, and filmmaking enthusiasts for learning and work opportunities in Korea.

The Korean government has announced a new Hallyu Visa program to attract culture lovers interested in learning about the Korean entertainment industry and content creation process.

Per a report by Korea Times, the Hallyu visa is specifically designed for foreigners interested in Korea’s pop culture and entertainment industry. It aims to promote the same on the global stage further. The Korean government aims to attract 30 million travelers and generate $3 billion in revenue via tourism by 2027.

The visa program is part of the government’s efforts to attract more foreign talent to help boost the country’s economy.

With the rise of remote work due to the COVID-19 pandemic, Korea hopes to capitalize on this trend by offering a visa that allows culture lovers to learn about its entertainment industry while experiencing its unique culture.

Who Can Apply For a Hallyu Visa?

To qualify for the Hallyu visa, applicants must have the following:

  • Visa Application: Make sure to fill out your visa application completely.
  • Passport Photo: You’ll need a recent color photo with 3.5 x 4.5cm dimensions.
  • Passport: Bring your original passport.
  • Confirmation of Visa Issuance Number: This number is issued by the local immigration office in Korea. For more details, visit the immigration website at
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The new visa will reportedly allow K-pop lovers to stay in Korea for up to six months, possibly extending their stay for another 18 months.

Visa holders can also access support programs, such as Korean language classes and cultural activities, to help them better integrate into Korean society.

“There are a lot of foreigners who come to Korea because they want to learn how to become a famous choreographer or a K-pop artist, and they mostly come as students,” said Timon Youn, co-CEO of 1Million Dance Studio, in another report.

“They come through student visas and study majors that aren’t related to their career or interests or come as exchange students, but just practice dancing all day long rather than studying,” he added.

Anticipation around the Hallyu Visa

The introduction of the Hallyu visa has stirred anticipation among netizens. They are looking forward to the opportunities the visa will bring, especially regarding access to Korean culture and entertainment​​. As per a report, English beauty YouTuber James Welsh expressed his hope to be granted one of the new visas to learn more about K-Beauty​​, and student and YouTuber Anna believes that the visa will enable more foreigners interested in Korea to study and live there​.

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Per the report, Singh, an Indian student at Yonsei University’s Graduate School of International Studies, believes that the new scheme will excite foreign influencers on platforms like Instagram, TikTok, or YouTube who produce content about Korea​​. Yue, a Chinese student at Kyung Hee University’s Graduate School of Korean Language and Literature, hopes the Hallyu visa will allow her to pursue a dream of working in the film industry​​.

Korean pop culture, also known as Hallyu, has gained widespread popularity recently, particularly in Asia and beyond. With the Hallyu visa, the Korean government hopes to leverage this popularity to attract more foreign talent.

“The Hallyu visa is a great opportunity for foreigners to experience Korea’s unique culture while also contributing to the country’s economy,” said a Korean Ministry of Foreign Affairs spokesperson in the report.

Per the article, the country also plans on rolling out its digital nomad visa soon. 

South Korea is currently focusing on building a co-working infrastructure capable of hosting the growing global digital nomad community.

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The visa programs are expected to launch in the coming months. The government plans to promote it through various channels, including social media and international events.

What We Think

The Hallyu Visa presents an exciting opportunity for cultural exchange and economic growth in South Korea. By tapping into the global interest in K-pop and Korean culture, this initiative not only encourages learning and exploration but also potentially boosts the country’s economy.

The anticipation among netizens and individuals from diverse backgrounds showcases the widespread appeal of Korean entertainment. This visa program aligns with South Korea’s strategy to leverage its cultural prominence to attract international talent and foster a more vibrant global presence.

Frequently Asked Questions (FAQs)

What’s the purpose of the Hallyu Visa?

To draw global cultural talents and support the Korean Wave and the pandemic-hit culture and music industry.

What impact will the Hallyu Visa have?

It’s expected to attract foreign talents and influencers interested in Korea, boosting Korean culture’s global reach.

Who is eligible for the Hallyu Visa?

Applicants planning to stay longer than 90 days in South Korea for entertainment-related education.

Sources: Korea Times,


Victor Utomi
Victor Utomi
Victor is passionate about aviation, travel, nature, and crypto. He constantly explores new ideas and pushes the boundaries of what's possible. Whether he is reporting on the latest developments in the aviation industry, writing about adventures in exotic locales, advocating for environmental sustainability, or delving into the world of digital currencies, he is constantly seeking new challenges and opportunities for growth and inspiring others to do the same.


  1. Wow. 6 to 18 months? South Korea takes KPOP and its fans seriously. Makes sense to me though because I see how this army basically dominates Twitter for certain hashtags and that legion originates from all over the world. Stunning, really, when you see the power of the crew. Inviting them to stick around South Korea for a bit seems like a smart choice for business, publicity, etc.


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